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University of Oxford Archive
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Three-year study on Neuromarketing at Oxford University
Posted on May 11, 2011 | No CommentsResearchers at Oxford University are to study ‘neuromarketing’, a relatively new field of consumer and market research, which uses brain imaging and measurement technology to study the neural processes underlying... -
Literally Shocking: Electric Current in the Brain Improves Math Abilities
Posted on November 30, 2010 | No CommentsUniversity of Oxford scientists have discovered a method to improve a person’s math abilities without affecting other cognitive functions. How? By applying a barely perceptible electric current to the brain.































